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OpenAI acquires TBPN, the buzzy founder-led business talk show

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OpenAI has acquired popular tech industry talk show TBPN — Technology Business Programming Network — marking its first acquisition of a media company. The show will report to OpenAI’s chief political operative, Chris Lehane. TBPN, hosted by former tech founders John Coogan and Jordi Hays, is a daily live show that airs on YouTube and X for three hours, focusing on tech, business, AI, and defense.

TBPN’s Influence and OpenAI’s Expansion

The show has gained a cult following in Silicon Valley, serving as a safe space for industry power players to speak candidly and be questioned by fellow insiders. It has earned a reputation as a sort of Sports Center for the tech industry—a hub where top CEOs like Mark Zuckerberg, Satya Nadella, Marc Benioff, and, of course, Sam Altman, come to discuss the news of the day and occasionally make it themselves.

TBPN will remain its own brand and OpenAI will help scale it even further. Not that it needed help necessarily; the Wall Street Journal reports that TBPN is on track to pull in over $30 million this year ([source](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5)). OpenAI already runs its own podcast for long-form discussions with its builders ([source](https://openai.com/podcast/)).

Moreover, OpenAI aims to leverage the founders’ communications and marketing instincts beyond the show. Fidji Simo, OpenAI’s head of AGI deployment, stated that TBPN will “bring AI to the world in a way that helps people understand the full impact of this technology on their daily lives.” According to Simo, TBPN’s communicative prowess is vital for OpenAI, a company where “the standard communications playbook just doesn’t apply.”

Editorial Independence and the Strategic Impact

Simo assured that TBPN will maintain editorial independence and continue to “run their programming, choose their guests, and make their own editorial decisions.” Still, the acquisition raises questions. OpenAI, an AI lab on the brink of an IPO, is acquiring a talk show that frequently discusses both itself and its competitors. When the deal closes, TBPN will operate under OpenAI’s strategy team, reporting to Chris Lehane ([source](https://techcrunch.com/2025/10/10/the-fixers-dilemma-chris-lehane-and-openais-impossible-mission/)). Lehane, known for inventing the phrase “vast right-wing conspiracy” to deflect White House scrutiny, is seen as a master of the “political dark arts” and previously operated the crypto industry super PAC Fairshake, which spent heavily in the 2024 election. He joined OpenAI in 2024 and has influenced President Trump’s policies, advocating for controversial regulations that would prevent states from regulating AI ([source](https://techcrunch.com/2026/03/20/trumps-ai-framework-targets-state-laws-shifts-child-safety-burden-to-parents/)) and relaxing environmental rules to speed up data center construction ([source](https://time.com/collections/time100-ai-2025/7305826/chris-lehane/)).

OpenAI CEO Sam Altman, in a social media post ([source](https://x.com/sama/status/2039773740586918137?s=46)), said that TBPN is his favorite tech show and believes the acquisition will not soften its commentary or criticism. “I don’t expect them to go any easier on us, am sure I’ll do my part to help enable that with occasional stupid decisions,” Altman commented.

Meanwhile, TBPN’s team welcomes the acquisition as an opportunity for broader impact. “While we’ve been critical of the industry at times, after getting to know Sam and the OpenAI team, what stood out most was their openness to feedback and commitment to getting this right,” Hays stated. “Moving from commentary to real impact in how this technology is distributed and understood globally is incredibly important to us.”

If you have a tip or documents about the AI industry, you can confidentially contact Rebecca Bellan at [email protected] or on Signal: rebeccabellan.491.

Tags: OpenAI, TBPN, blerje mediatike, inteligjencë artificiale, Silicon Valley, pavarësi editoriale